Ouno Creative was commissioned to create a unique design for Jablite’s exhibition stand at the RCI Show 2016. So we built a cube. Made entirely of Jablite insulation to look like a stack of… Jablite insulation, but giant sized… including a giant label on the side. Jablite were a headline sponsor of the event, so they needed to have a really strong presence. We also designed a sample wall unit made from acrylic with a glowing orange base, a touch screen interactive app and some very effective 3D animated optical illusions that were projected onto the back wall of the cube.